Designing hit upon her by chance and she grabbed the opportunity thrown at her with no second thoughts! This led to the engineer in her, turning down a successful career in a multi-national to full-time fashion designing. Not only do her labels bring out the beauty from the outside but also enhances one’s inner beauty.
Meet Kritika Prasad Ranjan, the award-winning designer who designs perfect luxury couture for every occasion using the finest of fabrics India has to offer, handcrafting them with love for an elegant and out of this world look for her clients…
1. Who are you and how are you into what you do?
A Fashion Designer who has her own brand Line by the name of “Kritika“. I am mostly into Indian Ethnic bridal and Non-Bridal couture wear.
2. Tell us about your journey and how did you choose designing over everything else?
I was always a creative child with a knack for all things artistic. After completing my Engineering and while working in an MNC, I got an offer from an Author to design the cover for his Novel. The book became a bestseller and I was covered by leading daily “The Hindu” for my work.
Marriage happened soon after and then my dream and love for designing slowly started taking shape. With the support of my husband who encouraged me and pushed me in many ways to design the logo for Swachch Bharat mission in Mirzapur District and I found my love for designing back. And in no time, in fact, just two months post delivering my first baby, I started my own designer Label “Kritika” which has now grown manifold with the support of my loved ones.
3. What role would you have chosen as a career option if not designing?
Like I said I was working in an MNC, by now would have been working on some senior managerial post. But because my baby is important to me, I may have left my job post-delivery. Business gives me that flexibility to work as per my comfort Zone with no deadline headache or being answerable to anyone!
4. How do you ensure a brilliant couture for your fans and clients?
It all comes naturally!
I imagine the whole set in my mind as soon as I get an order or have to come out with the seasonal collection, the imagination input on paper and then executed! Indian couture is all about beautiful fabrics and rich embroideries. It’s beautiful to work with Indian weavers and artisans and to be able to create masterpieces in turn!
5. That winning Stree moment…
When all the hard work pays off and I see my lovely clients donning my creation and showering me with love and affection! Also, winning the best Fashion Designer Entrepreneur Angel Award 2017 under Role model category was a winning moment for me.
6. Three words you say to yourself when in front of the mirror
Yes, I can!
7. Winning message to other women
Learn to never give up on your dreams in life at whatever stage you are in, go out and fulfill the dreams as there is no right time!
8. Difficulties you faced when fulfilling your dreams/aspirations
Being a mother and managing my own business, I had to leave my baby with my Mom for long hours, those moments missed with my little one will always be a low point!
9. What makes you extraordinary?
The will in mind that I am made for bigger things in life!
10. Your Favorite quote that you believe in…
Every woman is a superwoman!
Married to an IAS officer, Kritika is a mother to a one-year-old and collecting various pieces of art and craft items is her hobby. Currently stationed in UP very near to the Dudhwa Tiger Reserve, she enjoys her getaways into the wild. She also heads Akansha Samiti which does a lot of good community work including tree plantations, women empowerment etc. to name a few.
Together with her creative team she weaves masterpieces which has led her to attain the stature of a successful designer within the tenure of an year. Her happy customers never get tired of praising her as per their testimonials.
Mesmerizing, beyond perfection and truly amazing, all her outfits are one better than another.
She can be reached at …
You can also contact her on +91-9717529331
Kritika We Love You & Your Creations!! Keep Flourishing!